GUIDE TO DEVELOP STRATEGIES FOR POST COVID-19 REOPENING & ONGOING RESILIENCY
Knowing that owners of small businesses in San Francisco are under great pressure to deal with the multiple impacts of the COVID-19 crisis, a group of San Francisco-based small business advocates (see bios below) involved in small business management consulting, education, policymaking, communications, and government agency administration have joined forces to help businesses navigate these trying times while also planning for a healthier, more sustainable, more resilient post-COVID future. The effort, called Business As It Could Be, is guided by the work of The World As It Could Be Human Rights Education Program (TWAICB), which brings attention to the Universal Declaration of Human Rights (UDHR) and its continuing relevance to further equality, justice, and dignity for all people.
We believe that as challenging as it is right now for business owners, their employees, and the communities they serve, we have a rare opportunity to take steps to not only re-open safely, but also to proactively identify ways to position businesses to be more successful and viable over the long term, while also building a business environment that supports a more vibrant, healthier community for everyone.
Business As It Could Be was featured as a workshop for San Francisco Small Business Week (2020) in University of San Francisco’s workshop “Hit the Reset Button” sponsored and coordinated by Professor Monika Hudson with USF’s Gellert Family Business Center.